From June 15 to 18, Ornatus Group participated in the 25^th ABF Franchising Expo, the largest franchises event in the world. The company Expansion team presented to investors interested in opening a franchise the competitive advantages and differentials of Morana and Balonè Fashion Bijoux chains.

The franchise fair became the main showcase for the Group brands exposure. “It is great being part of ABF Franchising Expo. In addition to exhibiting our brands to the market, we have the opportunity of showing our differentiators and start a partnership relation with future franchisees", says Jae Ho Lee, CEO of Ornatus Group and one of the executives invited to compose the board table in the event opening.

This year, hundreds of investors visited Ornatus Group booth in search of information about Morana and Balonè brands. In addition, the chain franchisees, collaborators and partners also attended the event to honor the chains.

According to the Brazilian Association of Franchising (ABF), the event creator, this year the fair received 65.5 thousand visitors, 4% more than last year. “The Brazilian franchising showed maturity and serenity in face of a complex political and economic scenario. With a lot of responsibility, the sector continues developing business in a structured manner, which attracted many new and traditional entrepreneurs”, says Cristina Franco, President of ABF.